CEOs Crashing the Party: From McDonald's Flops to AI Overlords
We thought CEOs belonged in earnings calls, droning about EBITDA. Now they're chomping burgers on camera and starring in Super Bowl spots—welcome to peak CEOism.
⚡ Key Takeaways
- CEOism is CEOs inserting themselves into marketing for 'authenticity,' but it often flops into memes.
- Tech examples like Ring and AI leaders show ego over substance, echoing dot-com bubble antics.
- Real winners? Shareholders on buzz; users get awkward PR, not better products.
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Originally reported by The Guardian - AI